Home Tag Archives: Unified Symposium

Tag Archives: Unified Symposium

Jackson Family Wines Invests in Climate-Friendly Varietals

As California wine grape growers work to adapt to ever-changing environmental pressures, watch this brief interview with Gillian Handelman from Jackson Family Wines relating their recent experience incorporating less common, climate friendly wines into their portfolio. Read more about growing “climate friendly wines” in the coming issue of American Vineyard Magazine. Please thank this video’s sponsor Thunder Creek Equipment for their industry …

Wine Shipment Slump Indicates Market Correction Ahead

Although prices have been up, largely due to inflation, California wine shipments are down significantly to a level which has not been seen in decades. But, why the slump in shipments and what will this mean for the California wine market in the near future? Watch this brief interview with Allied Grape Growers President Jeff Bitter to find out, and …

How to Meet Today’s Wine Consumers Where They Are

The rising generation of wine consumers are uniquely different from those that came before in so many ways.  As growers, wine makers and marketers seek to navigate changing trends and behaviors, watch this video featuring beverage alcohol consultant Danny Brager as he shares how to meet today’s wine consumers where they are. Please thank this video’s sponsor Ranch Systems for their industry …

Red Wine from the Land Down Under Wreaks Havoc on Global Market

As we’ve learned so painfully during the pandemic, one thing leads to another; and the actions of one politician in Australia have had a domino effect leading to severe challenges in the global red wine market.  Watch this brief interview with Mike Veseth, The Wine Economist and Professor Emeritus of International Political Economy at the University of Puget Sound, and …

Opportunities to Grow and Market Climate Friendly Wines

While different sectors of the wine industry have embraced words describing their vineyard practices and wines such as “sustainable”, “Organic”, “Biodynamic” and “regenerative”, could “Climate Friendly” be the next buzz word and focus for wine grape growers? And would it interest consumers? Watch this brief interview with Liz Thach, Master of Wine, who recently addressed the industry at Unified Wine …

What To Know About the Central Valley Wine Market Heading Into a New Season

In this California Ag Network interview, watch Mike Needham from Turrentine Brokerage share current wine market dynamics for the Central Valley of California, which accounts for the highest portion of the nation’s wine grape crush.  Read more about it in American Vineyard Magazine. Please thank this video’s sponsor Ranch Systems for their industry support.

Legislation to Improve California Water Situation With Recharge

While a record amount of rain has fallen on the drought-stricken soils of California over the winter, this will unfortunately not solve the state’s ongoing drought and water supply issues.  Watch this brief interview with Michael Miiller from the California Association of Winegrape Growers as he shares a new push for the state’s cooperation and support for groundwater recharge as …

Central Coast Wine Market Trends With Turrentine Brokerage

Watch this interview featuring Audra Cooper from Turrentine Brokerage as she describes results of the 2022 Central Coast grape harvest and its impact on the local wine market.  The lighter crush was followed by unusually early activity in the wine market.  Read more about it in the March Crush Report issue of American Vineyard Magazine. Please thank this video’s sponsor Ranch …

Western Wine Grape Planting Trends & Caution from Allied Grape Growers

When compared with natural vineyard attrition taking place, grapevines are being planted at a higher rate according to Allied Grape Grower’s recent grapevine nursery survey report discussed at The Unified Wine & Grape Symposium.  Watch this video with Jeff Bitter to learn more about what varieties are being planted and where. Please thank this video’s sponsor Ranch Systems for their industry support.

Unified Wine and Grape Symposium

Hosted by the American Society for Enology & Viticulture (ASEV) and California Association of Winegrape Growers (CAWG), the Unified Wine & Grape Symposium will be held at the SAFE Credit Union Convention Center on January 24-26, in downtown Sacramento. Drawing on the expertise of the 30-plus program committee members, co-chairs Leticia Chacón-Rodríguez from University of California, Davis, and Alisa ­­­Jacobson …

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