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CA Raisin Grower Shares Experience with Two New Complete DOV Varieties

As the cost of labor increases and availability around harvest tightens, California raisin growers are hopeful that two new complete dried on the vine (DOV) varieties will make a big difference for the future of the industry.  Austin Hubbell of Marthedal Enterprises is one such grower who has had the unique experience in harvesting both varieties, which appear to have …

Why Sun-Maid Growers Acquired Plum Organics

When Sun-Maid Growers announced its acquisition of baby food brand Plum Organics in 2021, it came as a surprise to many.  Naturally, raisin growers wanted to know how this might benefit the California raisin industry, beyond simply growing and diversifying Sun-Maid’s portfolio.  Watch this brief interview with Sun-Maid Growers Executive Chairman Harry Overly as he explains. Please thank this video’s …

Barry Kriebel Takes the Helm as President of the Raisin Bargaining Association

Former Sun-Maid President Barry Kriebel has returned to industry leadership as the new President of the Raisin Bargaining Association (RBA).  Approved by the association board of directors on the evening of Feb. 2, watch this brief interview with Barry and Chairman of the selection committee Mitch Sangha to learn more. Read about it in the next issue of American Vineyard Magazine. …

Introducing the New President of Sun-Maid Growers

Sun-Maid Growers of California has recently gone through some leadership changes, and at their annual meeting in December, growers were introduced to a new President of the cooperative, Steve Loftus. Watch this brief interview to get to know Steve and what he plans to bring to Sun-Maid.  Read more about it in American Vineyard Magazine. Please thank this video’s sponsor Suterra for …

Sun-Maid Leadership Changes, Overly Takes New Role

There have been rumors that Sun-Maid Growers’ CEO has left to take the position as CEO of another snacking food company.  Watch this video interview with outgoing CEO Harry Overly as he clarifies his position at Sun-Maid.  Read more about it in the coming issue of American Vineyard Magazine. Please thank this video’s sponsor Suterra for their industry support.

The Purpose of the California Raisin Administrative Committee

Monte Schutz, Chairman of the Raisin Administrative Committee (RAC), was among the panelists sharing their views of the current State of the California Raisin Industry this year at the annual Grape, Nut & Tree Fruit Expo.  Watch this brief interview with Monte as he reminds growers of some of the essential roles the RAC plays in serving the industry.  Read …

American Vineyard November Issue


Contents of the November Issue: Crop Estimation as a Tool for Sustainability Foley Family Farms Explores New Application for Grape Production Farm Advisor Spotlight New Table Grape Advisor for Tulare & Kings Counties Cabernet can Survive Climate Change Changing Trellis Systems can Protect Wine Grapes, Quality The American Grapevine Grape Industry News Briefs Arkansas California Colorado Minnwsota Missouri North Carolina …

American Vineyard October Issue


Contents of the October Issue: “Post-harvest Considerations Following Extreme Weather Limit Grapevine Stress Cornell & NYS Fight the Spotted Lanternfly Vineyard Vampires Continue Raiding the East Coast Exploring New Vineyard Technologies Wine Grape Growers Encouraged by OSU Field Day The American Grapevine Grape Industry News Briefs California Missouri New York Oregon Washington

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